About us

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"Trade alliance" ltd started its activity in 2001. Now the company represents 39 different trademarks. The main activity area is network selling of goods with high consumer characteristics in 5 categories:



• Beauty (cosmetics and perfumery)

• For the home (household chemicals)

• Nutrition and wellness

• Personal care

• Child care

Among the company's brands there are well-established and trustworthy ones. They are «Emeron», «Kodomo», «Mama Lemon», «Fluordent», «Zact», «Ciptadent», «Shokubutsu», «Free&Free», «Ban», «Riceday», «Shingmulnara», «Utena»

"Trade alliance" is a sole European representative of "LION" and "UTENA"

Our exclusive collaboration with recognized market leaders is based on the 'one partner in one market segment'.